Ray Ban: Change Collection
Today, Ray-Ban once again proves its leadership in the eyewear sector by introducing a new range of patented technology that brings a revolutionary approach to the eyewear frame category.
This new range features frames that interact with light, in collaboration with Transitions lenses. The secret and innovation lies in the use of photochromic dyes that activate and adapt according to the intensity of light and UV radiation. The stronger the light, the more intense the colour of the frame becomes. Also, the lens material plays an important role in the reaction and colour change, providing a unique and dynamic experience.
The frames in the new Ray-Ban range feature exceptional designs and colours, with unique patterns that quickly transform under the influence of light. Each pair of glasses combines fashion and functionality. The new Ray-Ban frames, combined with Transitions lenses, offer excellent light response and comfortable vision for every moment of the day. The lenses automatically adjust to lighting conditions, ensuring comfort and relaxed vision all day long.
In the eyewear category, the new modern and stylish design of the Wayfarer Oval stands out. It features a transparent purple frame with photochromic dyes that transform into a wavy pattern upon exposure to UV light, offering a dynamic look. For classic dark-colored sunglasses, the transparent blue frame takes on striped patterns, bringing a refreshed style that stands out.
Discover the next generation of Ray-Ban and Transitions eyewear, and enjoy the ultimate harmony of fashion and functionality.